The European Union has delayed action to deal with its continuing wine glut, but now the European Commission plans to recommend that $161.4 million be spent annually to promote European wines around the globe.
The European Commissions proposal reportedly covers 2009-2015. It will be unveiled in July as part of what is expected to be a wider ranging reform of the wine market across Europe.
The plan will include a recommendation to destroy 200,000 hectares of vines. European politicians are also considering a plan to scrap current subsidies to turn unused wine into industrial alcohol. That program costs in excess of $650 million annually.