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Showing posts with label Canadian Whisky. Show all posts
Showing posts with label Canadian Whisky. Show all posts

Tuesday, August 17, 2010

Day 229 Drink: Canadian Mist Black Diamond


In 2006, I had the chance to visit the Brown-Forman Canadian Mist Distillery in Collingwood, Ontario, on the Georgian Bay. It was a frigid visit to that part of the world, but there was whisky to cut the cold.

The distillery produces the popular Canadian Mist label and under the direction of Steve Hughes, master blender, created the premium Black Diamond expression.

Canadian Mist Black Diamond is 86 proof and higher in sherry and rye content than the standard Canadian Mist. The whisky is a cherry wood color and has a slightly sweet caramel nose. It has an overall smooth flavor with hints of fruit, almond and a passing note of wood in the finish.

Friday, January 26, 2007

Nova Scotia Distillery Wins the Right to Use the Word Glen

Glenora Distilery, a single malt whisky maker located in the Canadian Maritimes, won a major round this week in the on-going trademark battle over its Glen Breton Rare brand name.

The Canadian Trademarks Opposition Board has rejected a claim by the Scotch Whisky Association that the use of the word Glen by Glenora is confusing to consumers and leads them to think that the whisky in the bottle is from Scotland.

Glenora is based in Glenville, Cape Breton. It says the name is a way of incorporating all of these places in the brand.

The Scotch Whisky Association argues that the word "Glen" is Scottish and is used by many Scotch makers for their brand names. The group says it plans to appeal the ruling.

Saturday, December 16, 2006

The Battle Over the Word Glen



Do Scottish distilleries own the word Glen? When it comes to using the word on a bottle of whisky they apparently believe so.

The Scotch Whisky Association and the Glenora Distillery from Cape Breton, Nova Scotia, faced off this week before the Canadian Trademark Commission over the issue. The closed-door trademark hearing last for three hours. In a battle that started in 2001, the Scotch Whisky Association has complained that the use of the name Glen Breton Rare Single Malt Whisky as one of Glenora's brands could mislead consumers and cause them to think they are drinking a whisky from Scotland.

Glenora has countered that the whisky is distilled in Glenville and the word Glen in the brand refers to that location. Glenora says it has held off on a marketing program until the dispute is settled. It may be three more months before a decision is released. The Glenora Distillery started production in 1990 and makes 250,000 litres of whisky annually. It is the only single malt in Canada.

While the Scotch Whisky Association must fiercely defend Scotch from foreign counterfeits, it is difficult to imagine that anyone could be misled by the Glen Breton Rare brand, since the label and box clearly state in large type "Canada's Only Single Malt Whisky" and "Canadian/Canadien" appears elsewhere, as does a portion of the Canadian national symbol, the red maple leaf.

If the Canadian Trademark Commission rules against the distillery, it might cause other well known "Glens" to have to change their names, including the 1992 movie GlenGary Glen Ross, former U.S. Senator John Glenn and the village of Watkins Glen, N.Y.

Tuesday, October 03, 2006

Beverage Bulletin: Notes from the Drinks World

Washington Fire Consumes Hops: A fire at a Yakima, Wash., warehouse on Monday destroyed an estimated 4 percent of the U.S. hop crop. S.S. Steiner Inc., one of the largest hop buyers in Washington, operated the warehouse. There were 10,000 200-pound bales of hops in the warehouse at the time of the fire. American growers produce 24 percent of the world's hops and nearly 75 percent of those come from the Yakima Valley.

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Expensive Sip: A case of Chateau Mouton-Rothschild 1985 was sold for a world-record $345,000 at a Christie's auction in Los Angeles recently.

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Canadian Whiskey Changes Hands: Sazerac Co. has purchased the Rich & Rare and Royal Canadian Canadian whiskey brands from France's Pernod Ricard.

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New Kentucky Whiskey: Heaven Hill in Bardstown, Ky., is releasing Rittenhouse Very Rare Straight Rye, a 21 year old whiskey. The brand will sell for $150 per bottle. There are 3,000 bottles available.

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George Would be Proud: The publisher of Wine Spectator, Marvin Shanken, apparently also enjoys good whiskey. At a fundraising auction attended by Britain's Prince Andrew, Shanken paid $100,000 for the first bottle of whiskey made from George Washington's recipe in 200 years.

Shanken immediately donated Bottle No. 1 to go on display in the George Washington Distillery Museum, set to open to the public in April, located near Mount Vernon. Washington ran a distillery on his estate at the time of his death in 1799.


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More for Moscow: Vodka maker Russian Standard Co., has a new $60 million distillery operating in St. Petersburg. The new facility will produce up to 4 million cases of vodka per year, doubling the company's capacity. Russian Standard controls two-thirds of Russia`s premium vodka market.

Thursday, July 27, 2006

A Barrel of Fun


This past winter I was the guest of Brown-Forman Spirits on a visit to the Canadian Mist Distillery on the Georgian Bay in Ontario. My travel companions for this visit to the Great White (and cold) North, a small group of drinks journalists, included John Hansell, Lew Bryson, Terry Sullivan and Bill Dowd.

We had an enjoyable session with Master Distiller Harold Ferguson -- I found out just how difficult it truly is to make a well-balanced Canadian whisky -- but the Kid in the Candy Store moment happened when we were taken into a warehouse holding 180,000 barrels of aging whisky. To those of us who ponder the liquid we drink, a barrel is much more than a temporary bulk container. It is very much like the womb from which distilled spirits, wines and even some beers are born.

If you doubt that a barrel has a maternal influence, remember that when Bourbon goes into the barrel it is a clear liquid that can best be described as white lightning. What emerges years later has color, character and charisma; molded by the level of char in the barrel and the natural influences of the oak into a drink that millions worldwide savor.

By law, Bourbon and Tennessee whiskey can only be made in new oak barrels that have been charred to give the wood the qualities that impart all of the color and much of the flavor to whiskey. Once brands like Rebel Yell, Booker's or Blanton's have been drained from the barrel, it is no longer of use to the Bourbon maker. Bonded warehouses in Kentucky hold between 3-4 million barrels of whiskey at any one point. That will keep us all in mint juleps for years to come and supply a steady stream of barrels to the world market.

Coopers make the barrels from American oak and handle the critical charring process. It takes only about one minute, but it creates the "red layer" which distillers say is the magical ingredient of the aging process Bourbon. The red layer is between the outer black part of the char and the wood, where an almost caramel-like substance holds the key flavoring agents.

Barrels from Kentucky go elsewhere in the U.S. for use in other products, such as brandy, or onto Scotland, Canada, Japan and India for whiskey, the Caribbean and South America for rum, Spain for sherry and Mexico for Tequila. A small number of Heaven Hill barrels end up in the hands of nearby Blue Grass Brewing for use in making Bourbon Stout, while home wine makers have also been known to buy used barrels for making corn cob and dandelion wines.

In the case of the warehouse I was visiting in Canada, the origin and destination of the barrels was a little more predetermined than most. Brown-Forman owns Bluegrass Cooperage, which makes about 350,000 barrels a year for brands like Old Forrester, Woodford Reserve and Jack Daniel's. According to Chris Morris, master distiller at Brown-Forman, after they are used once many of them head north for a stay of 9-12 years in Canada or they are dispatched to distilleries in the British Isles and elsewhere. The fact is that barrel management is an art and a science that costs drinks businesses millions of dollars annually and keeps distillers on their toes.

Depending on how it is being used, the next company may use the barrel several times before either disposing of the barrel (the thought of one of these fine casks spending its retirement years as a flower planter saddens me) or reselling them to the next user. With each use the color and flavor imparted will become a little more subtle and take on influences from what was previously in the barrel. That variation is exactly what the master blender is looking for as he puts together a blended Canadian or Scotch whisky.

Barrels not only travel extensively, but they tend to live fairly full lives. According to Greg Leonard, public relations director for American whiskeys with Diageo, an average lifespan for a barrel is somewhere between 40-60 years, depending on how many cycles (filling and emptying) the barrel undergoes. Diageo has approximately 10 million barrels in its inventory worldwide. After originally holding a Bourbon, some of the barrels might play host to a Tequila for a couple of years, while others that are used to hold whiskies that go into the blend that makes up Johnnie Walker Blue might house a Scotch for 60 years.

Diageo buys most of its new barrels in the U.S. from Independent Stave Co., whose coopers make American white oak barrels in Missouri and Kentucky for a number of distilleries. Oak became popular with both distillers and vintners because of the subtle characteristics it imparts to the liquid aging inside of the barrel. Oak trees that are used for the barrels might be 80 years old before they are harvested; domestically they mainly come from the Ozarks. The flavor notes from the oak range from vanilla to almond and butter to what can only be described as oakiness. American oak barrels typically cost around $100 new, while French oak barrels, which traditionally imparted more subtle flavors to wine, run around $300 each.

Getting just the right barrels is not just a critical part of the distilling process, it is now an increasingly important part of the marketing of distilled spirits, particularly Scotch. Some estimates are that about 80 percent of the barrels holding Scotch whisky once held American whiskey. The other barrels come from various sources, with the other traditional major source of cooperage coming from sherry producers. The new wave of "wood finished" Scotch means that you can find barrels in aging rooms that once held Port, Madeira, merlot, sauternes, Bordeaux and I've even read about some that were previously used for Tabasco hot sauce. Wood finishing means that after spending most of the maturation process in a traditional barrel, the spirit is moved for the final year or so to the finishing barrel. The change in flavor can be quite fantastic.

Glenmorangie has probably the widest selection of wood-finished products on the market, but they far from being alone. It is attractive to Scotch makers because they can release new line extensions and flanker brands very quickly in a world that usually requires a 10 plus year wait before something "new" is ready to bottle. Other distillers are joining the wood craze. One of the more interesting approaches comes from Buffalo Trace Distillery, which says it has about 1,500 experimental barrels of whiskey aging at the moment. These whiskeys are all being shipped in 375 milliliter bottles and will retail for around $46.

While natural corks are still found in many wines, it is increasingly likely that you find a composite or plastic cork or even a screw cap being used to seal a quality brand. The oak barrel, however, is likely to remain an important part of the manufacture of quality spirits for decades -- hopefully centuries. For that we should all raise a glass to Mother Nature.