Thursday, May 22, 2008
Democrats to Run on Beer at Convention in Denver
When the Democrats hold their nominating convention in Denver from Aug. 25-28 you can expect more than a few beers will be consumed.
Molson Coors Brewing Co. has become a "Presidential" level sponsor of the event, meaning they are providing at least $1 million in support for the convention. Molson Coors is also the official ethanol provider for the 2008 Democratic National Convention.
The company, through its Coors Brewing Co. subsidiary in Golden, will donate E85 ethanol fuel for the special fleet of General Motors flex-fuel vehicles at the convention. The fuel will be made from waste beer (is there really such a thing?) instead of corn. The waste beer is what is lost during packaging or judged not to meet the brewery's standards. Coors has been converting beer into gasoline since 1996 and produces 3 million gallons of fuel a year.
Molson Coors is also supplying beer for convention events. Based on the number of photo ops of Hilary Clinton and Barack Obama downing beer during recent primary elections, this might be one of the more popular donations received by the Democrats.