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Sunday, August 16, 2009

BeerPetitions.com Looks to Give Beer Fans a Voice

If you have ever been frustrated by an amazingly narrow selection of brews at a local retailer, a new website might hold the answer. BeerPetitions.com aims to empower craft beer drinkers to organize their demands so retail establishments know what their patrons want to purchase.

This could be very useful, especially if your local tavern's idea of a great beer selection is Budweiser, Coors Light, Miller Lite, Bud Light Lime and Corona. Not long ago I had a waitress proudly declare "We have everything," only to find out what she really meant was, "We have everything you have spent your life trying to avoid having to drink."

Beer Petitions allows any registered user to create an online petition for a beer brand and brewery to be carried at a specific retail establishment. Registered users can then add their digital signatures to petitions. The organizers of the new site recognize that the only way for it to be effective is for beer fans to start using it and flexing their muscles to influence beer selections.

Anyone up for trying to get T.G.I. Fridays to stock Westvleteren 12?

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