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Wednesday, February 29, 2012

Pints for Prostates Portland Pale Ale Invitational Celebrates America's Favorite Beer Style

The inaugural Pints for Prostates Portland Pale Ale Invitational will be held on July 25 from 5:30-8:30 p.m. at Tom McCall Waterfront Park in Portland, Ore. The event celebrates the allure, complexity and flavors of pale ale.

The tasting event features pale ales from a dozen Oregon breweries and a dozen breweries from around the globe. Presented by Beer West magazine in conjunction with the Oregon Brewers Festival, the event benefits the Pints for Prostates campaign.

“We are bringing together a collection of great pale ales in a city where pale ales are truly appreciated, all to raise awareness about an important men’s health issue,” said Rick Lyke, a drinks journalist and prostate cancer survivor. Lyke founded Pints for Prostates in 2008 after successful prostate cancer surgery. “Our goal is to reach men through the universal language of beer with a message about the importance of early detection.”

Tickets for the Portland Pale Ale Invitational are $30 and will be available online starting on March 1 at http://www.pintsforprostates.org/ or through the secure link at eTix. All net proceeds support the mission of the Pints for Prostates campaign.

“We are excited about the brewers that have agreed to take part and the world class pale ales they will be pouring. Beer fans will get the chance to try a wide variety of pale ale styles in a single session,” said Megan Flynn, publisher and editor-in-chief of Beer West magazine. “Pale ales have become America’s favorite type of craft beer. This event salutes the passion brewers and beer drinkers have for pale ale.”

The 24 participating breweries include: BridgePort Brewing, Portland, Ore.; Caldera Brewing, Ashland, Ore.; Cascade Brewing, Portland, Ore.; Deschutes Brewery, Bend, Ore.; Fire Mountain Brew House, Carlton, Ore.; Firestone Walker Brewing, Paso Robles, Calif.; Full Sail Brewing, Hood River, Ore.; Lompoc Brewing, Portland, Ore.; MacTarnahan's Brewing, Portland, Ore.; Moa Brewing, Marlborough, New Zealand; New Holland Brewing, Holland, Mich.; Ninkasi Brewing, Eugene, Ore.; NoDa Brewing, Charlotte, N.C.; Odell Brewing, Fort Collins, Colo.; Oregon Brew Crew, homebrewers from Portland, Ore.; Rogue Ales, Newport, Ore.; Sierra Nevada Brewing, Chico, Calif.; Silver City Brewery, Bremerton, Wash.; Snake River Brewery, Jackson Hole, Wyo.; Southern Oregon Brewing, Medford, Ore.; Stone Brewing, Escondido, Calif.; Tree Brewing, Kelowna, British Columbia; 21st Amendment Brewery, San Francisco, Calif.; and Wells & Young’s, Bedford, United Kingdom.

“This year marks the 25th annual Oregon Brewers Festival so we are proud to be able to help support Pints for Prostates by making our venue available for the Portland Pale Ale Invitational on the eve of our silver anniversary,” said Art Larrance, one of the founders of the Oregon Brewers Festival. “The Oregon Brewers Festival is already one of the world’s biggest beer events and the Portland Pale Ale Invitational is another reason for people to visit and enjoy great craft beer.”
Judges at the Great American Beer Festival award medals in seven different pale ale categories. Pale ale categories attract the most entries and are the hottest contested.

“Men are 33 percent more likely to develop prostate cancer than women are to have breast cancer, yet few men know about the critical importance of early detection,” Lyke said. “The support of Beer West magazine, the Oregon Brewers Festival and the two dozen great craft brewers donating beer for the event will help us reach an audience that needs to hear our message.”

About Pints for Prostates
Pints for Prostates is a 501(c)3 a campaign that reaches men through the universal language of beer to encourage them to take charge of their health. The group was founded by prostate cancer survivor and beer writer Rick Lyke in 2008. The grassroots effort raises awareness among men about the importance of regular health screenings and PSA testing by making appearances at beer festivals, social networking and pro bono advertising. According to the National Cancer Institute, 240,890 new prostate cancer cases were diagnosed in the U.S. in 2011. More information is available at www.pintsforprostates.org. Pints for Prostates also has a presence on Facebook and Twitter (@pints4prostates).

About Beer West Magazine
Founded in 2007, Beer Northwest has grown to become the leading beer culture and lifestyle magazine in the Northwest. In January 2011, the magazine expanded into California and became Beer West. The magazine covers the thriving West Coast beer market and is the only regional publication of its kind. Beer West has more than doubled its circulation and visibility in the past year, with a focused readership of 80,000 beer and food enthusiasts. Beer West is a celebration of the unique Western beer-loving life.

About the Oregon Brewers Festival
The Oregon Brewers Festival is one of the nation's longest running and best loved craft beer festivals. Situated on the west bank of the Willamette River, with towering Mt. Hood as a backdrop, it is the ideal venue for anyone who loves craft beer. With a laid back attitude and scores of award-winning beers, the festival reflects the essence of the city of Portland, and is the crowning jewel of Oregon Craft Beer Month. The OBF was at the forefront of exposing craft beers to the public. A total of 84 craft breweries from all parts of the nation will serve more than 30 beer styles to nearly 80,000 beer lovers from around the world. Another 50 specialty beers will be available for tastes in the Buzz Tent.

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