Do you think about the environment when you drink? McCormick Distilling and Premier Beverage hope you do.
What's being called the world’s first eco-friendly vodka, 360 Vodka will help raise funds for the Coastal Conservation Association (CCA) Florida, a statewide, nonprofit marine conservation organization working to protect the state's marine resources.
The companies will donate $20 from the sale of each case of 360 Vodka in Florida to the conservation group. The drinks firms made an advance donation of $30,000 to the CCA.
McCormick says 360 Vodka is distilled in an energy efficient plant that cuts fossil fuel energy usage by 21 percent, and the packaging uses an industry-leading 85 percent recycled content glass container and 100 percent recycled cardboard for the shipping boxes.
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